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Built by Coaches & Athletes

We aim to reduce the obstacles that student-athletes encounter during their recruitment process. Our team of skilled professionals can provide you with the necessary expertise, connections, resources, and guidance to navigate the ever-changing college athletics landscape and achieve a successful outcome.


Carlos Romero

Founder - United States

Carlos Romero - Founder of Arrow

+1 407 744 3127

Born in the U.S. to Colombian parents, Carlos followed his dream to sign a professional soccer contract as soon as he graduated from High School in 2002.  He was selected into "NY/NJ Metrostars" Reserve Team for Major League Soccer and in late 2003 he went on to join Colombia's "Independiente Santa Fe" Reserve Team.  Knowing the importance of an education and aware of the difficulties achieving a living in soccer, he returned to the states looking for an Athletic Scholarship.  He eventually accepted full Athletic scholarships in the NAIA and NJCAA divisions as a Freshman and Sophomore before being recruited by a NCAA D1 University his Junior year.  Carlos eventually graduated as an Electrical Engineer from Polytechnic University of P.R.- Orlando in 2013 and currently resides in FL with his wife and three young boys.  He now coaches and develops local youth for a local soccer Academy.  

"It's evident that many young people lack the knowledge and guidance to make an athletic and academic dream work in conjunction.  Knowing first hand the importance of following your dreams, I am determined to use my experience to reach as many athletes and offer a pathway that could lead them to a brighter future as a professional, whether it be academically or in the sports world"  

- Carlos Romero

Mauricio Ruiz

Partner - United States


+1 407 222-2352

Born and raised in Brazil. Mauricio moved with his family to Orlando, Florida at the age of 12. Mauricio played collegiate soccer at University of Central Florida (NCAA D1) and Stetson University (NCAA D1), where he was a captain in their first ASUN title in school's history. Mauricio went on to play pro in the Major Indoor Soccer Arena for a few years, before he dedicated his career to coaching and mentoring young athletes. 

Mauricio was the Associated Head Coach at UCF, where he played for 7 years, eventually being hired by Jacksonville University (NCAA D1) as their head coach, where he worked for 9 years. At Jacksonville University, Mauricio led the team to their first conference title and NCAA appearance in 2021. 

Mauricio is now the Technical Director at Sporting Club Jacksonville, a new expansion franchise in the USL Championship and USL Super League. 

"College Soccer was one of the best experiences of my life and where I created a lifetime of relationships. I wish I had more guidance during the recruiting process and while I was in college, so I could have fully maximized my opportunity as a college student-athlete. I hope to be able to guide the next generation of young athletes and their families to pursue and excel in their college athletic experience"  

- Mauricio Ruiz

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